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Crown’s electric forklifts are used daily to safely transport warehouse merchandise and materials. The company’s complete product line consists of power pallet trucks and stackers, narrow-aisle turret trucks, counterbalanced lift trucks (sit-down and stand up models), manual propelled pallet trucks and stackers, order picking equipment and narrow-aisle reach trucks.
Environmental accountability and preservation remains at the forefront of Crown's organizational philosophy. Crown has attained ISO 14001 certification and has been benefiting its customers for many decades with their thought leadership and by exerting an extra effort in production management and environmental stewardship. Crown has proudly achieved many awards and recognitions for its preservation efforts, including the Ohio Governor’s Pollution Prevention Award and the Ohio Governor’s Environmental Sustainability Award.
Crown History - 1930's to 1950
Crown Equipment Corporation was born in the rural American village of New Bremen, Ohio, USA. The company has developed from a one-room operation into a globally renowned organization, currently considered to be the 7th biggest forklift manufacturer on the planet.
Two brothers Allen A. Dicke and the late Carl H. Dicke created the Crown business in 1945. Carl's son, James F. Dicke joined the family company later on that year. At present, his son, James F. Dicke II, is Chairman and CEO. James F. Dicke III, serves as the company President at the moment, becoming the fourth generation of the Dicke descendants to uphold this position.
Now an internationally diversified organization, Crown first fabricated temperature controls for coal burning furnaces, servicing a small client base. The production of these control items took place in a former hardware store based in New Bremen, Ohio, where Crown’s headquarters presently remain.
By the year 1949, Crown shifted into the construction of rotators for antenna due the greater interest in televisions at the time. The product was able to improve the image and signal quality. The company’s profitable move allowed them to become a leading maker of units until 2001. The company ceased production in October after a decline in the global need for TV antenna rotators.
History – 1950 to 1975
Crown before long diversified its manufacturing to bring in the repair of mechanical and electrical parts for private and government use in the early 1950's. Following a number of successful bids inside a short period of time, the company had developed a highly regarded business in this field.
With such adaptability and achievement, Crown was able to expand its production to embrace materials handling equipment. Crown started the manufacture of forklifts and lift vehicles in 1957. The company believed the market required a smaller line of first-class quality forklifts. Crown immediately fashioned an exceptional series of modern equipment and swiftly evolved into the most rapidly evolving material handling organization with its variety of merchandise.
In 1966, Crown ventured outside of the US material handling market and into Australia. Sydney, Australia is home to the regional headquarters and at present leads Crown’s Asia Pacific service, sales and marketing and advertising teams. Crown remains an unwavering market leader these days, supported by exceptional service, solid sales and strong manufacturing operations.
In 1968, Crown established itself in the European market by acquiring an Irish manufacturing plant from its parent company, Steinbock, who was a German firm. They began to manufacture Crowns’ (PTH), hand pallet trucks. Later that same year, Crown started their first London operation located nearby Heathrow Airport. The sales and service operation of Crown’s comprehensive forklift line was accessible in the UK by the end of the decade. In the early 1970’s, Crown expanded and began marketing lift trucks across Europe through autonomous dealers.
History – 1975 to Present
Crown at the moment has a huge network of Crown-owned and independently-owned sellers in various key international markets providing a vast fleet of electric lift trucks. They are responsible for managing the company’s product sales and service.
There is Corporate facilities in Munich, Germany and in New Bremen Ohio, which provide promotional sales and nationwide advertising support to all of their dealers and sales personnel. Crown sellers and sales personnel are trained in-house in many disciplines to guarantee the utmost reliability and service. The Munich office was launched in the 1980’s and offers purchasing, advertising and marketing, engineering and design capabilities for India, Africa, the Middle East along with Europe. The diverse family of international sellers and Crown-owned sellers successfully operate in nearly 100 foreign city environments.
The 6 USA manufacturing locations for Crown include New Bremen, Ohio; New Knoxville, Ohio; Fort Loramie, Ohio; Celina, Ohio; Kinston, North Carolina; and Greencastle, Indiana. Crown proudly manufactures globally, building lift trucks in Sydney, Australia since 1966, Queretaro, Mexico since 1973, Roding, Germany since 1986 and Suzhou, China since 2006. Crown also owns branch sales and service center operations in over 30 locations in the USA. International branch sales and service center operations include locations in Singapore, New Zealand, the Netherlands, Korea, Malaysia, England, Germany, Belgium and Australia.
